Case Study | 233% Organic Traffic Growth for Smoko

The challenge

SMOKO, an e-cigarette brand, wanted to gain new customers and increase online sales.

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The solution

Mr Digital conducted a thorough analysis of SMOKO's website, database and analytics to identify opportunities for improvement. The implemented strategy included:

Website Redesign: Redesigned the website using best practices to improve user experience and conversion rates.
Conversion Rate Optimisation (CRO): Conducted A/B testing on messaging, images and layouts to optimise for conversions.
Email Marketing Optimisation: Rebuilt automated email flows in Klaviyo, conducting A/B testing on subject lines, content and templates to increase sales revenue.
Targeted SEO: Implemented a new SEO strategy focused on driving traffic from the UK market, where sales were highest.

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The outcome

Achieved a 233% increase in UK organic traffic.

Boosted UK organic traffic by 233% within just four months, demonstrating the power of a well-executed SEO strategy.

Improved website conversion rates.

Enhanced website conversion rates, resulting in a significant increase in sales and revenue growth.

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Enhanced email marketing performance.

Optimised email marketing campaigns, driving higher engagement and generating increased sales revenue for SMOKO.

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Strengthened SMOKO's online presence and brand visibility.

Elevated SMOKO’s online presence and brand visibility, ensuring a greater connection with their target audience.

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About our client

About

SMOKO

SMOKO is a leading UK-based e-cigarette and vape brand, offering high-quality, affordable alternatives to traditional smoking. With a focus on premium ingredients and innovative technology, SMOKO provides a range of easy-to-use products designed to help smokers transition to a healthier lifestyle while enjoying great flavours and convenience.

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Increased UK organic traffic by 233% for e-cigarette brand SMOKO through website redesign, conversion rate optimisation and targeted SEO

The challenge

The solution

The outcome

Achieved a 233% increase in UK organic traffic.

Improved website conversion rates.

Enhanced email marketing performance.

Strengthened SMOKO's online presence and brand visibility.

Celebrating success, creating memories

About our client

Have a project in mind?

Book a Call with Our Team

Successfully migrated over 50,000 products to a new Shopify website for luxury menswear retailer ONU

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Increased UK organic traffic by 233% for e-cigarette brand SMOKO through website redesign, conversion rate optimisation and targeted SEO

The challenge

The solution

The outcome

Achieved a 233% increase in UK organic traffic.

Improved website conversion rates.

Enhanced email marketing performance.

Strengthened SMOKO's online presence and brand visibility.

Celebrating success, creating memories

About our client

Have a project in mind?

Book a Call with Our Team

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