Connect with decision-makers. Generate high-quality B2B leads
LinkedIn campaigns designed to reach the right prospects through targeted ads, strategic outreach and Smart Link tracking – all measured with clear ROI.
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Decide whether LinkedIn Marketing is right for you
Struggling to cut through on LinkedIn? Running campaigns that deliver clicks but no leads? Many agencies limit LinkedIn marketing to ads alone — missing the power of combining paid campaigns with outreach.
At Mr Digital, we use both: LinkedIn Ads for scale and Sales Navigator for targeted outreach. Together, they give you predictable lead flow and visibility of exactly who is engaging.
See what LinkedIn Marketing can deliver
We’ve helped B2B brands win high-quality leads and stronger pipelines through LinkedIn:
+90,000
impressions
+90,000 impressions across LinkedIn campaigns.
+102,000
impressions
+102,000 impressions and 568 targeted clicks from campaigns.
+180,000
impressions
180,000+ impressions across the London region.
Choose the LinkedIn services you need
Our LinkedIn campaigns combine Ads and Outreach to drive pipeline growth. From targeted ad campaigns to personalised Smart Link tracking and lead nurturing, we help you connect with decision-makers, build credibility and generate qualified B2B opportunities at scale.
LinkedIn Ads
Target by role, industry, company size and intent signals.
Sales Navigator Outreach
Personalised connection and messaging at scale.
Smart Links Tracking
See who engages with your content or case studies, without them needing to fill in a form.
Content Strategy
Position your brand with thought leadership and case studies that convert.
Retargeting
Re-engage visitors and warm audiences to maximise ROI.
Performance Reporting
Live dashboards that show pipeline growth, not vanity metrics.
Every week, our team reflects on how they’ve lived these values, so they stay front and centre in everything we do.
Follow a proven growth framework
We apply our Target First Infinity-5 Framework to LinkedIn campaigns:
Profile your ideal customers, competitors and content opportunities.
Set clear Committed, Expected and Stretch goals.
Launch campaigns and outreach sequences, monitor engagement.
Refine ad audiences, outreach messages and creative.
Expand into new verticals, industries and regions once ROI is proven.
See the power of
targets at each stage
With LinkedIn, small improvements across engagement and conversion rates drive big results:
That’s a 20% uplift – achieved by improving two small levers, not just chasing more traffic.
Compare us with other agencies
Most agencies avoid setting targets until months in. We do it upfront.
| Other Marketing Agencies |  | |
|---|---|---|
| Strategy | Focus only on LinkedIn Ads | Ads + Sales Navigator outreach combined |
| Targets | Focus on vanity metrics (likes, impressions) | Focus on ROI, not vanity metrics |
| Expertise | Often reliant on junior staff | Senior team with 5+ years’ experience each. LinkedIn Certified strategists only. |
| Account Ownership | Agency-owned accounts, hard to leave | You always own your data & ad accounts |
| Transparency | Monthly reports, limited visibility | Real-time dashboards, live ROI tracking |
| Pricing | “Management fees” hidden in ad spend | Clear, transparent pricing – no hidden fees |
Learn from real results
Our LinkedIn Marketing strategies have delivered measurable impact for brands
Bishop Oak
+20,700
Engagements across LinkedIn campaigns.
Wimbledon Debenture Seating
<1-Month
For Webflow e-commerce built from Adobe XD with Apple Pay, PayPal and Stripe integrated.
Menier Venues
£1.59
Cost per website visit achieved a 0.37% CTR, outperforming LinkedIn awareness benchmarks.
Ready to see
measurable growth?
If you want LinkedIn campaigns that generate real leads, not just impressions, let’s talk.
Ross Crawford, Managing Director – helping ambitious brands turn ideas into measurable growth.
LinkedIn provides unmatched B2B targeting – by job title, company size, industry and seniority – making it ideal for lead generation. We combine ad and outreach strategies so campaigns build both awareness and relationships that convert.
We can’t guarantee lead counts, but we forecast cost-per-lead and engagement metrics using previous campaigns and LinkedIn benchmarks. We’ll show comparable case studies and adjust goals monthly to keep ROI on target.
Yes. Our LinkedIn Marketing combines Sponsored Content and Message Ads with Sales Navigator Outreach. This dual approach nurtures prospects from awareness through to 1-to-1 conversation.
Smart Links show who viewed your content or proposals, giving you real-time insight into engaged prospects. We integrate this data into your dashboard so you can prioritise follow-ups intelligently.
Campaign setup, audience targeting, ad creation, outreach sequencing, Smart Link tracking and performance reporting. Every element is aligned to pipeline growth and ROI objectives.
Yes. You retain full access to your Company Page, Ads Account and data. We work within your existing environment for transparency and compliance.
Most campaigns reach a stable CPL and engagement rate within six to eight weeks. We use early data to refine targeting, messaging and creative for sustained performance.
Frequently. We coordinate closely with sales teams to align messaging, qualification criteria and follow-up timing – turning marketing engagement into real sales conversations.
All campaign and outreach metrics feed into your live performance dashboard: impressions, clicks, leads, CPL and pipeline value. Reports connect marketing activity directly to revenue.