The UK's Best Email Marketing Agency
We are confident in our email marketing services and guarantee results. If we don’t increase your brand awareness and generate more sales, we’ll work for FREE!
Proven Strategies
Explore our collection of tried-and-true digital marketing strategies, backed by data, to help your business thrive online.
Certified Experts
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Guaranteed Results
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Professional Email Marketing Agency
Email marketing remains one of the most effective digital marketing tools. Mr Digital's email marketing services are designed to engage your audience with personalised, relevant content, driving conversions and building lasting relationships.
Customised Email Campaigns
We design and implement tailored email campaigns that reflect your brand's voice and message, engaging your audience with relevant content.
List Management and Segmentation
Effective list management and segmentation allow us to target specific audience segments, increasing the relevance and impact of your campaigns.
Automated Email Journeys
We set up automated email workflows that nurture leads, welcome new subscribers and re-engage inactive customers, enhancing the customer journey.
Analytics and Reporting
Utilising the email platform’s analytics, we track the performance of your campaigns, gaining insights to refine strategy and improve engagement and conversions.
Why Professional Email Marketing Services?
Our email marketing approach is personalised and data-driven. We create email campaigns that resonate with your audience, encouraging opens, clicks, and conversions.
We develop a comprehensive email marketing strategy that aligns with your overall marketing goals.
Our team designs and creates email content that reflects your brand and engages your audience.
We manage and segment your email list to ensure targeted and relevant communication.
We track and analyse email campaign performance, using insights to continually refine and improve your email marketing efforts.
Understanding Email Marketing
Imagine your email marketing as the digital equivalent of a traditional leafleting campaign. Picture your email list as a bustling neighbourhood where every inbox is a front door. Instead of dropping a leaflet through the mail slot and hoping someone picks it up, we deliver your message directly to where your audience already spends their time—their email inbox.
Our 5-stage process for effective email marketing campaigns:
1. Research & Plan
Think of this stage as mapping out the best neighbourhoods for your leafleting campaign. We do the same but in the digital world. We study your target audience, sift through demographics and create a tailored email marketing plan that hits the mark.
2. Track & Measure
In traditional leafleting, you might walk back to see how many leaflets were picked up from doorsteps. We provide you with real-time insights into how many people opened your email, clicked on links, or took specific actions—much like tracking the “pickup rate” but with immediate data. And to top it all off, we set up goals before any of the work starts so that when people start picking up your digital leaflets, we have a target to measure our success against.
3. Execute
Time to hit the streets—or in our case, inboxes. Much like you’d distribute leaflets to the selected homes, we send out carefully crafted emails to your audience. From compelling headlines to engaging content and appealing visuals, we ensure that each “leaflet” grabs attention.
4. Optimise
Remember those occasions when you revised your leaflet design or changed its content for better impact? We continually refine your emails based on data-driven insights. This optimisation ensures that every “digital leaflet” we send out has the best chance of not just being picked up, but read and acted upon.
5. Scale
Once you’ve leafleted one neighbourhood successfully, you might expand to more areas. Similarly, as your email campaigns show success, we scale up to reach more ‘neighbourhoods’ (segments) within your broader audience. The aim? More reach, more impact, more results.
In essence, we’re doing what a well-executed leafleting campaign did in the past—capturing attention and driving action. Only now, we’re doing it in the inbox, providing you with actionable insights and scalable results.
Why You Need an Email Marketing Agency
Understand the full potential of professional email marketing services
Imagine an email marketing strategy that consistently results in higher open rates, click-through rates, and sales-qualified leads each month, all within your current marketing budget. Are you tired of spending your marketing budget on email marketing agencies and “gurus,” only to see no return on investment from your database? It’s time to consider our proven, revenue-focused strategies. Our email marketing strategies have achieved a 63% open rate and a 15% click-through rate, and generated over £62,640 in sales revenue in just one month!
Generate Better ROI with Proven Email Marketing Strategies
Access Our Proven Email Marketing Strategies.
If you’re tired of so-called ‘email marketing gurus’ delivering excuses and are ready to see real results from your email marketing efforts, it’s time to put our proven, revenue-focused email marketing strategies to work. Many of our clients have achieved return-on-investment in just a matter of months. We’re not talking impressions, followers and clicks… but real revenue!
Email Marketing Case Study
Householder Club approached us with the idea of building a membership platform with discounted prices. We developed the platform in about 4 months and assisted with its online launch, utilising Facebook Ads and email marketing campaigns.
Results
£6.53
per user cost of registrations achieved.
Our Infinity-5 Framework
Our proven framework enables us to guarantee success with email marketing.
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1
Research & Plan
We start by understanding your brand, audience and business objectives. Then we create a custom email marketing strategy that is focused on the targets we need to achieve return-on-investment.
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2
Track & Measure
We put tracking in place to ensure we can measure every step of the process and build a custom-reporting dashboard that includes the targets we need to achieve.
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3
Execute
We tap into our email marketing experts to create all of the assets you need to achieve ROI with your email strategy and then we execute the strategy.
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4
Optimise
We create a series of A/B tests so we can learn what really works and enable the data to drive our decisions. We analyse the marketing activity every 2 weeks (or more regularly if needed) to understand which tests are performing best. We use our insight to optimise the email marketing activity for better results; higher open, click-through and conversion rates.
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5
Scale
Once we are achieving the desired results, we scale your email marketing activity.
Email Marketing Success Stories
Check out how we’ve helped businesses grow online, get lots of good leads, and do well with our wide variety of digital marketing, lead generation, and email marketing services.
From clients for whom we created persuasive email copies and achieved a remarkable 68% reduction in cost per lead within the first month to clients for whom we did A/B testing, find out about the strategies and results that make us the top choice for improving online experiences and getting real, countable results.
CERT Property
1,400+ leads from social media ads with a 1.27% CTR.
The Householder Club
Achieved a £6.53 user registration cost.
Email Marketing Service Deliverables
Flexible hourly-rate pricing tailored for you, based on your requirements.
- Campaign & Target Strategy: We'll create a plan for your email marketing campaign and identify who you should target.
- Number of Emails Included Per Month: We'll send a certain number of emails each month as part of your campaign.
- Email Copywriting: We'll write the text for your emails.
- Access to Stock Images: We'll use stock images in your emails.
- Creative Theme Development: We'll create a unique theme for your emails.
- Design Edits for Each Email: We'll customise the design of each email based on your feedback.
- Coding of Emails (if needed): We'll code your emails if necessary.
- Custom Email Template Design: We'll design custom templates for your emails.
- Split Testing Subject Lines: We'll test different subject lines to see which ones get the best response.
- Conversion Tracking: We'll track how many recipients take the desired action after reading your emails.
- List Split Testing: We'll test different segments of your mailing list to optimise your campaign.
- Landing Page Optimisation: We'll optimise the landing pages that your emails link to.
- Testing of Emails on 24 Mail Clients: We'll test your emails on 24 different email clients to ensure they display correctly.
- Distribution of Emails: We'll send your emails to your mailing list.
- Open Rate Analysis: We'll analyse how many recipients open your emails.
- Click Rate Analysis: We'll analyse how many recipients click on links in your emails.
- Call Tracking: We'll track calls made as a result of your emails.
- Call Review: We'll review the calls made as a result of your emails.
- Email Subscriber List Management and Segmentation: We'll manage your mailing list and divide it into segments based on various factors.
- Email Platforms: We'll use specific email platforms based on your needs.
- Website Signup Implementation: We'll add a signup form to your website for your mailing list.
- Google Data Studio Dashboards with Real-Time Data: You'll have access to a dashboard in Google Data Studio where you can view real-time data about your campaign.
- Online Campaign Project Management: We'll manage your email marketing campaign online.
- Guarantee: We'll guarantee the results of your email marketing campaign.
- Minimum Contract: You'll commit to a minimum contract term for your email marketing campaign.
- Hourly Rate: We'll charge an hourly rate for our services.
Marketing Service Plans
We offer flexible retainers tailored for you, based on your requirements. Our plans offer different levels of service to meet your specific needs.
StarterFrom £500Per month + VAT |
ProfessionalFrom £1250Per month + VAT |
PremiumFrom £3000Per month + VAT |
EnterpriseFrom £6000Per month + VAT |
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Research & Planning
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Return On Investment Targets
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Custom Strategy
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Copywriting + Creative Design
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Campaign Setup, Management & Optimisation
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Conversion Rate Optimisation
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Lead Tracking & CRM Access
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Bespoke Reporting Dashboard
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Guaranteed Results
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Ad Budget Management
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Up to £2000 |
£2000-£5000 |
£5000-£10,000 |
£10k+ |
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Onboarding Timeframe
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14 Days |
14 Days |
7 - 10 Days |
7 - 10 Days |
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Turnaround Times
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7 days |
5-7 days |
3-5 days |
1-3 days |
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Account Management
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Project Manager |
Project Manager |
Project Director |
Project Director |
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Client Success Meetings
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Monthly |
Monthly |
Fortnightly |
Weekly |
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Included Hours
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8-20 |
21-54 |
55-119 |
120+ |
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Term
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6 months |
6 months |
12 Months |
12 Months |
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Hourly Rate
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£62.50 |
£59.52 |
£54.55 |
£50.00 |
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Saving on our Hourly Rate
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16.67% cheaper |
20.63% cheaper |
27.27% cheaper |
33.33% cheaper |
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How does this compare to the average UK hourly rate for agencies?
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27.33% cheaper |
30.79% cheaper |
36.58% cheaper |
41.86% cheaper |
Starter
Professional
Premium
Enterprise
Frequently Asked Questions
We have experience working with various email marketing platforms and are not limited to any specific one. Some of the platforms we have worked with for years include MailChimp, MailJet, Campaign Manager, DotMailer, ActiveCampaign, Zoho Campaigns, Actionetics, Kartra, Klaviyo, and Hubspot.
Email marketing automation is a series of emails sent automatically based on user actions, like subscribing or not opening an email. The sequence could contain a welcome email or a follow-up email aimed at engaging users.
We can create HTML emails from scratch or use a drag-and-drop email editor, or even plain text. We take into account the message and audience before suggesting the preferred route. Our goal is always to produce an email that elicits the desired response.
We offer CRM system management as a part of our email marketing services and have experience working with various systems such as HubSpot, Infusionsoft, Salesforce, Kartra, Zoho CRM, Clickfunnels, Pamtree, and our own Mr Digital CRM system.
Yes, we are GDPR compliant as a "Data Processor" working on behalf of our clients who are the "Data Controllers". To learn about our GDPR Compliance, you can check out our privacy policy.
An email marketing agency develops and implements strategies to engage and nurture your audience via email. This includes creating personalised email content, managing email lists, segmenting audiences for targeted campaigns, automating email sequences, analysing engagement metrics, and optimising campaigns for better performance to drive conversions and build customer loyalty.
Email marketing offers a high ROI by enabling personalised engagement with your audience at a relatively low cost. By delivering tailored content that resonates with the recipients' interests and needs, it drives conversions, repeat business, and customer loyalty.
We employ several strategies, including segmenting email lists for personalised messaging, crafting compelling subject lines, optimising send times based on audience behaviour, and A/B testing different elements of the email to identify what works best.
We segment email lists based on criteria such as demographics, purchase history, engagement levels, and user behaviour to create highly targeted campaigns that speak directly to the audience's interests and needs, significantly improving campaign effectiveness.
Key metrics include open rates, click-through rates, conversion rates, bounce rates, and ROI. These metrics help in understanding how well the email campaigns are performing and where adjustments can be made for improvement.
Absolutely, email marketing can be integrated with other digital marketing channels like social media, SEO, and content marketing to provide a cohesive customer experience and reinforce the overall marketing message across platforms.
We design emails with responsive templates that automatically adjust to fit the screen size of smartphones and tablets, use large, clickable buttons, and ensure the content is concise and engaging for mobile users.
Have a project in mind?
Book a Call with Our Email Marketing Agency
Whether you’re just starting out or looking for new ideas, we want to hear from you. We’ll work with your team and dive deep into the challenges that are keeping them up at night - all in order to create a better future together!
Simply schedule a call in our diary at a time convenient for you.
CERTIFIED EXPERTS
