Case Study | 185,000 Reach & 428 Leads for The Lazy Frog

The challenge

The Lazy Frog, a Wokingham-based Thai massage establishment, wanted to increase brand visibility and drive bookings through their online presence.

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The solution

Mr Digital developed and implemented a targeted Facebook Ads campaign focused on:

Geo-targeting: Reaching the local population in Wokingham and surrounding areas.
Content Variety: Utilising a blend of engaging imagery and video content to showcase the authentic Thai massage experience.
Reach Optimisation: Prioritising reach to maximise exposure and brand awareness.
Highest Volume Bidding: Employing a bidding strategy focused on reaching the largest possible audience.

The outcome

Achieved a reach of nearly 185,000 people.

Reached nearly 185,000 people, significantly expanding awareness and engagement with The Lazy Frog’s audience.

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Generated over 1.2 million impressions.

Achieved over 1.2 million impressions, demonstrating exceptional exposure and audience interaction.

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Secured 428 conversions.

Generated 428 leads and bookings, showcasing the effectiveness of highly targeted and engaging campaigns.

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Achieved an average cost-per-lead of £23.98.

Optimised campaigns to achieve a cost-per-lead of just £23.98, ensuring cost-effective results and high ROI.

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The Story in Pictures

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Campaign Reach: Expanding Audience Visibility

A targeted ads strategy maximised brand reach, boosting awareness across key audience segments.

Lead Generation: High-Quality Results

Carefully crafted ads and lead forms delivered a high volume of engaged, qualified leads.

Ad Creatives: Designed for Engagement

Engaging ad designs captured attention and drove meaningful interactions with the target audience.

About our client

About

The Lazy Frog

The Lazy Frog Thai Massage & Spa offers a unique blend of traditional Thai massage and spa treatments in a relaxing, culturally harmonious setting. Founded by Tassie Atkinson, an experienced Thai massage practitioner, the salon combines traditional techniques with modern enhancements such as scented oils and body scrubs.

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Achieved a reach of 185,000 and generated 428 leads for The Lazy Frog through a targeted Facebook Ads campaign

The challenge

The solution

The outcome

Achieved a reach of nearly 185,000 people.

Generated over 1.2 million impressions.

Secured 428 conversions.

Achieved an average cost-per-lead of £23.98.

Celebrating success, creating memories

The Story in Pictures

Explore the Project Highlights

Campaign Reach: Expanding Audience Visibility

Lead Generation: High-Quality Results

Ad Creatives: Designed for Engagement

About our client

Have a project in mind?

Book a Call with Our Team

Generated 13,000+ Leads and Boosted Website Visibility for a Non-Profit with CRM-Driven Digital Campaigns

Generated 306 leads at £8.37 per registration for The Householder Club through a new membership platform and targeted Facebook Ads campaign

Achieved a reach of 185,000 and generated 428 leads for The Lazy Frog through a targeted Facebook Ads campaign

The challenge

The solution

The outcome

Achieved a reach of nearly 185,000 people.

Generated over 1.2 million impressions.

Secured 428 conversions.

Achieved an average cost-per-lead of £23.98.

Celebrating success, creating memories

The Story in Pictures

Explore the Project Highlights

Campaign Reach: Expanding Audience Visibility

Lead Generation: High-Quality Results

Ad Creatives: Designed for Engagement

Campaign Reach: Expanding Audience Visibility

Lead Generation: High-Quality Results

Ad Creatives: Designed for Engagement

About our client

Have a project in mind?

Book a Call with Our Team

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Generated 13,000+ Leads and Boosted Website Visibility for a Non-Profit with CRM-Driven Digital Campaigns

Generated 306 leads at £8.37 per registration for The Householder Club through a new membership platform and targeted Facebook Ads campaign